Energy & Utilities Research: Do It Right from the Start
The energy sector is changing faster than ever. New technologies, shifting regulations, decarbonization goals, grid modernization, renewable investments, and evolving customer expectations are reshaping how energy is produced, delivered, and used. For energy organizations, success hinges on making informed decisions in a complex landscape shaped by technical, economic, regulatory, and public-interest factors. Whether planning infrastructure, launching programs, pursuing funding, evaluating markets, or navigating policy changes, solid research is the foundation for sound decisions. When you do the research right, you can do everything else right
Who We Work With
Insights on the Energy Landscape
From investor-owned utilities to private developers and large industrial buyers, all kinds of energy organizations rely on RMS for accurate information to guide planning, investment, and stakeholder engagement. RMS serves:
- electric, gas, and water utilities
- public power authorities
- energy generation companies
- transmission and distribution entities
- energy marketers and ESCOs
- natural gas and fuel suppliers
- energy engineering and consulting firms;
- municipalities and public-sector agencies
- economic development groups
- energy technology providers
- industrial and commercial energy users
- manufacturing firms with high energy needs.
- renewable developers; solar, wind, battery storage, and clean-energy providers
RMS Specialties
Research That Supports Better Energy Decisions
Understanding Energy Consumers
How aware are customers of available programs? What motivates participation in efficiency efforts? How do customers view utility services? What barriers limit adoption of renewables? How do commercial and industrial buyers decide on energy? The success of many energy initiatives depends on answering these questions accurately. RMS research helps with:
- Customer satisfaction surveys
- Residential and commercial customer research
- Program awareness studies
- Consumer perception and brand/reputation research
- Community sentiment analysis
- Public engagement surveys
- Stakeholder interviews and focus groups
These insights enable better program design, stronger customer relationships, and higher participation in key initiatives.
Evaluate Markets and Growth Opportunities
Energy markets keep evolving as technology, policy, and expectations change. With RMS as a partner, you’ll gain clarity on demand for emerging tech, renewable adoption trends, competitive positioning, customer needs, and purchasing behavior. Services include:
- Market opportunity assessments
- Competitive analysis
- SWOT analysis
- Market sizing and forecasting
- Segmentation studies
- Economic impact research
- Industry trend analysis
- Strategic planning support
Reliable market intelligence helps allocate resources wisely and identify long-term growth opportunities.
Supporting Energy Efficiency and Sustainability Programs
Efficiency and sustainability efforts require documentation, stakeholder input, and performance evaluation. RMS findings help demonstrate effectiveness, boost participation, and inform program development. We offer:
- Energy-efficiency program design
- Program participation analysis
- Customer adoption studies
- Sustainability planning
- Demand-response initiatives
- Electrification programs
- Building-performance initiatives
- Community energy planning
Supporting Grant, Incentive, and Funding Initiatives
Many projects rely on grants and incentives that demand documentation and measurable outcomes. RMS can assist with:
- NYSERDA program participation and reporting
- Energy-efficiency funding applications
- Clean-energy project development
- Economic impact documentation
- Workforce development initiatives
- Community-benefit assessments
- Stakeholder engagement
- Project evaluation and performance measurement
Strong research helps establish need, quantify impact, and demonstrate program effectiveness in grants, incentives, or public-private partnerships.
Making Better Operational and Strategic Decisions
Energy organizations tackle decisions with large investments and long horizons. By replacing guesswork with data, organizations can decide with greater confidence and accountability. RMS research informs:
- Capital investment priorities
- Customer service improvements
- Infrastructure planning
- Workforce initiatives
- Organizational performance
- Strategic planning
- Risk management
- Emerging technology adoption
We’ve invested energy in understanding the energy market!
Effective research lowers uncertainty, strengthens stakeholder relationships, improves program performance, and supports sound investments.
RMS has conducted extensive work—from customer satisfaction and public engagement to market assessment, strategic planning, workforce initiatives, community feedback, and program evaluation. We partner with organizations facing complex questions that require objective data and practical recommendations.
Interested in decisions based on facts, not assumptions?
Do it right. Start with research from RMS!
From our Energy Client Community
Do it right!
Simply put, the best energy organizations don’t rely on assumptions.
They rely on evidence.