Here at Research & Marketing Strategies, Inc. (RMS), we sometimes encounter clients or potential clients who want to try to conduct
Five Questions You Should Ask Before Doing a Market Research Project In-House Read More »
Marketing giants such as Anheuser-Busch, Dunkin’ Donuts and Coca-Cola use marketing research to develop targeted advertising campaigns for the World Cup of soccer. This article is based on a June 11th article from the Boston Globe titled Corporate America Looking to Score authored by Johnny Diaz of the Globe Staff.
World Cup | Market Research Fuels Advertising Read More »
This blog post discusses different types of marketing research that a school district could use to assist in their strategic planning and enrollment projections. It is specifically related to market research for school budget votes.
Using Market Research for Information on School Budget Votes Read More »
Trying to find a focus group facility in Syracuse, New York? This post gives you a little insight on the happenings at QualiSight in the past month.
QualiSight | Focus Group Facility in Syracuse, NY Read More »
A quick overview of the HH-CAHPS survey being required by CMS beginning in the 3rd Quarter of 2010. Research & Marketing Strategies (RMS) is an approved survey vendor for both the Home Health CAHPS survey and HCAHPS.
RMS is an Approved HH-CAHPS® & HCAHPS® Vendor in NY and All States Read More »
This article speaks to common online survey participants that compromise data quality and data integrity in research.
Data Integrity | Protecting Your Online Survey Read More »
